Most people know that the volume of digital information in the world is growing exponentially. In fact, 90% of the digital data that exists worldwide today was created within the last two years – and 2.5 quintillion bytes of digital data are created each and every day.
Today, we consume vast quantities of digital content by reading website articles, browsing digital magazines, watching videos on YouTube or other platforms, and even engaging with other people on social media. Even many of the advertisements we’re exposed to on a daily basis are digital.
An important milestone in digital content creation was in 1994 when Amazon was founded. Another important milestone was in 2007 when the first iPhone was released. This monumental event not only marked the beginning of the life-changing smartphone frenzy but paved the way for more major digital content opportunities including social media and mobile apps. With Netflix’s streaming launch in 2007, the birth of Bitcoin in 2009 and the release of Google Drive collaboration software, the aughts set the stage for a digital content revolution.